Blog | 1-800-SWEEPER- Part 23
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1-800-SWEEPER Blog

1-800-SWEEPER Welcomes Latasha Crenshaw of AC Sweepers and Maintenance, Inc.

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Latasha Crenshaw1-800-SWEEPER partners understand our organization is more than just the first nationwide alliance of sweeping service companies.  We are held together by common bonds, and our sense of community runs deep within the group.  We foster this sense of family by sharing our stories, including posting new partner introductions to our blog.  Our latest addition to the 1-800-SWEEPER family is Latasha Crenshaw of AC Sweepers and Maintenance, Inc.  Latasha’s story bears some resemblance to the stories told by other partners, but her journey to owning and operating a sweeping company took some interesting twists and turns. …

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1-800-SWEEPER Launches New Call Center

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The sweeping business is a service related industry, and as such, contracts are often won and lost based on first impressions.  Our optimized, geo-specific parking lot sweeping and street sweeping landing pages and PPC ads are designed to position 1-800-SWEEPER and, by extension, your company as a market leader when your prospective customers search online for sweeping service companies in their local market.  This aggressive positioning has led to an increase in site visits, call volume and online service requests.

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NPE 2015: 1-800-SWEEPER Aims High

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Most of us equate marketing our sweeping service businesses with traditional tactics—websites, magazine ads, yellow pages listings, business cards, truck decals, and direct mail.  Some or all of these techniques may occupy a spot in your marketing mix, but it is also important to think outside the box when you are prospecting for new customers.

At 1-800-SWEEPER, we are never afraid to try new techniques to attract new partners.  If you have been with us since our humble origins, you may recall the NPE trailer conference room, the Florida sunset yacht cruise, or our mobile billboard in Vegas.  Some of these guerrilla marketing campaigns worked better than others, but we have never lost sight of our vision—growing the only nationwide alliance of sweeping service companies. …

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1-800-SWEEPER New Partner Welcome – Nathaniel Jones, Supreme Sweepers, LLC

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1-800-SWEEPER is proud to welcome our newest partner, Nathaniel Jones of Supreme Sweepers, LLC.  Nathaniel landed in the sweeping business after working in the property management field.  Spending time on the opposite side of the table was an eye opening experience according to Jones.  “The sales reps would talk a good game, but at the end of the day, they always let me down.  The service was terrible and the entire relationship between vendors and property managers didn’t feel equitable”.   Nathaniel has always had an entrepreneurial side and the gap between what was promised and delivered sparked an idea—Jones set out to become what HE wanted.  …

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Lessons Learned At Sweeper Summit 2014

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If you are like most in our group, you probably walked away from this year’s Sweeper Summit with at least one game-changing idea that will have a significant impact on your business in 2015.  For some, a new piece of the puzzle fell into place during the benchmarking session.  Others learned how to leverage the power of LinkedIn or land major accounts.  Still others hit the jackpot while talking with their colleagues from other parts of the country.  Although I learned much from each of the formal presentations, for me, the most interesting idea came in the form of a card exchange.  I was visiting with Lee Miller of Pacific Sweeping after a long day of “Sweeper University” as I call it, and he asked me to make some changes to his content on www.1800Sweeper.com.  The request was simple enough—Lee is rebranding his company and in the process, he changed his business name from Cannon Pacific to Pacific Sweeping to more effectively promote his company.  At the end of our conversation, Lee handed me his business card and proudly pointed out that he dedicated the entire back of the card to highlighting his involvement with 1-800-SWEEPER.  The idea seemed brilliant at the time, and maybe I just don’t collect enough business cards from other partners, but I have to imagine there aren’t many of us following suit.  I asked Lee to explain why he used the entire back side of his business card to promote 1-800-SWEEPER, and his response was so good I decided to share his thoughts with the rest of the group. …

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